Special Appearances
If an influencer has a specific niche, teaching one-on-one classes or online seminars is another way to monetize your blog. Some organizations pay bloggers to speak at conferences and teach blogging skills, such as photography or building a following on Instagram.
Product Lines
Once you establish an audience, the most obvious step is to create a product that suits them. Need inspiration? Look no further Julie Sarinana from Sincerely Jules or Shea from PeaceLoveShea.
Both of these fashionistas now have their own clothing lines. Jules went from selling whimsical t-shirts to having a clothing line at Nordstrom. Shea has a swimsuit line called Same Swim, which continues to make a splash regardless of the season.
Selling Ads
Affiliate marketing isn’t the only way to make money with your blog. Selling ad space on your site is also another way to make the cash register ring. Brands pay you to have banners, links and other types of advertisements on your website.
Marketing Campaigns
Reverting back to old-school marketing strategies, brands also enlist the help of fashion bloggers for marketing campaigns. Whether it’s Chiara Ferragni for Pantene or Leandra Medine for Uniqlo, established bloggers have changed the way we look at advertising.
Book Deals
In addition to product lines, once you have your foot in the door, writing a tell-all book about how you did it is another way to increase your ROI. Internally recognized fashion blogger Aimee Song, founder of Song of Style, is now also a best-selling author.
Sponsored Content
Last on our top 10 list is sponsored content. This type of content is paid by the brand through blog posts on Instagram, Youtube, Pinterest or whichever medium they choose. Usually, it’s a combination of several different social media platforms.
So, what are you waiting for? No one said it was going to be easy, but when you succeed, it will definitely be worth it.
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